Where Knowledge Becomes Income

At hellaher we help professional women identify a lucrative product idea from their existing knowledge—and package it into multiple income streams through education, consulting, and contracts without guessing.

Professor & educator

10+ years in mental health, adult education & career development.

Designs income and decision frameworks.

Specializes in helping experienced women translate what they already know into paid, private work.

10+ years of professional contract work.

Helps experienced women convert knowledge and experience into paid, private work.

Featured collection

ONE-ON-ONE ECONOMIC REVIEWS. NO HYPE. NO PROGRAMS.

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Founder & Lead Educator

Professor Nichole Johnson, MS is the founder of Hella Her, an income education business for professional women preparing for career and consulting work. With experience in higher education and professional development, she creates structured preparation tools focused on readiness—not placement or guarantees.

Blog posts

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  • Why “Side Hustle Culture” Turns Professionals Off

    Why “Side Hustle Culture” Turns Professionals Off

    Nichole Johnson

    The term side hustle was never designed for experienced professionals. It was built for experimentation, quick cash, and internet-driven income ideas—not for people with years of education, leadership responsibility, or...

    Why “Side Hustle Culture” Turns Professionals Off

    Nichole Johnson

    The term side hustle was never designed for experienced professionals. It was built for experimentation, quick cash, and internet-driven income ideas—not for people with years of education, leadership responsibility, or...

  • Rare Interview Advice: Stop Performing and Start Translating Your Experience

    Rare Interview Advice: Stop Performing and Star...

    Nichole Johnson

    Rare Interview Advice: Stop Performing and Start Translating Your Experience Most interview advice tells professionals to “sell themselves,” sound confident, or tell better stories. That advice assumes interviews are about...

    Rare Interview Advice: Stop Performing and Star...

    Nichole Johnson

    Rare Interview Advice: Stop Performing and Start Translating Your Experience Most interview advice tells professionals to “sell themselves,” sound confident, or tell better stories. That advice assumes interviews are about...

  • Softness Is Costing Women Too Much. Here’s Why.

    Softness Is Costing Women Too Much. Here’s Why.

    Nichole Johnson

    Softness Is Costing Women Too Much. Here’s Why. There comes a point in every ambitious woman’s life when she realizes that the biggest threat to her peace, confidence, and career...

    Softness Is Costing Women Too Much. Here’s Why.

    Nichole Johnson

    Softness Is Costing Women Too Much. Here’s Why. There comes a point in every ambitious woman’s life when she realizes that the biggest threat to her peace, confidence, and career...

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